Keep Salesforce CRM records current with live ticket-buyer data from TickX
Salesforce is the CRM many organisations use to manage customer relationships across sales, service and marketing. With the TickX and Salesforce CRM integration, buyer and booking data from your ticketing system reaches Salesforce automatically, and audience segments built in TickX group your records by what customers actually buy.
TickX connects major ticketing systems to Salesforce CRM
Audience Builder
Give every team in Salesforce the same up-to-date view of ticket buyers
TickX syncs segments built from live ticketing data into Salesforce as orders arrive, so sales, service and marketing teams work from the same current picture rather than last month's export. For triggered email and cart recovery, see the Salesforce Marketing Cloud integration.
Explore the full list of CRM, advertising, and marketing platforms TickX integrates with
Answers to common questions about how TickX works with Salesforce CRM
Connect your ticketing data to Salesforce with TickX, painlessly. TickX syncs buyer and booking data plus audience-builder segments into Salesforce as orders arrive, so sales, service and marketing teams work from current records. Your ticketing system stays the source of truth for orders and payments.
What does the TickX and Salesforce CRM integration do?
TickX sends ticket-buyer and booking data from your ticketing system into Salesforce and syncs segments built in the TickX audience builder. Your Salesforce records stay current as orders arrive, so teams can see who has booked, what they bought and how often they come back.
How is this different from the Salesforce Marketing Cloud integration?
The Salesforce CRM integration keeps customer records and segments current with ticketing data. The Salesforce Marketing Cloud integration triggers emails from booking events, including adaptive cart abandonment. Many teams use both, one for the customer record and one for the messages that follow a booking.
Which ticketing data can I use to segment Salesforce records?
The TickX audience builder offers 30+ live criteria, including ticket type, order value, group size and time since the last booking. Segments refresh as new orders arrive, so a list of lapsed bookers or VIP buyers never goes stale.
Does TickX replace our ticketing system's customer records?
No. Your ticketing system remains the source of truth for orders and payments. TickX reads that data and keeps Salesforce in step with it, so teams can act on bookings without logging in to the ticketing system.
TickX keeps Salesforce records and segments in step with every booking, without manual imports.
See how to bring live ticketing data into Salesforce CRM
