Trigger Braze campaigns from live ticketing behaviour with TickX
Braze is a CRM and cross-channel messaging platform that brands use to send email, push and in-app messages. With the TickX and Braze integration, booking events in your ticketing system trigger Braze campaigns automatically, so reminders, follow-ups and recovery messages go out based on what each customer has actually done.
TickX connects major ticketing systems to Braze
Automate Braze campaigns based on real ticketing behaviour
TickX fires Braze campaigns off real booking events, such as a purchase, a specific ticket type, an upcoming visit or an abandoned checkout.
Explore the full list of CRM, advertising, and marketing platforms TickX integrates with
Answers to common questions about how TickX works with Braze
Connect your ticketing data to Braze with TickX, painlessly. TickX fires Braze campaigns on real booking events such as a purchase, an upcoming visit or an abandoned checkout, and Braze sends them through your own templates and channels. No exports or list uploads, and TickX works alongside your ticketing system, not in place of it.
What does the TickX and Braze integration do?
TickX triggers Braze campaigns from real booking events. When a customer books, adds an extra, is about to visit or leaves a checkout, TickX fires the matching Braze campaign, and Braze sends it through your own templates and channels.
Which booking events can trigger a Braze campaign?
Common triggers include a completed booking, a specific ticket type or add-on, an upcoming visit date, a finished event and an abandoned checkout. Each one fires the Braze campaign you map to it, so a pre-visit reminder or a post-event survey goes out without anyone scheduling it by hand.
Does TickX change how we build campaigns in Braze?
No. Your team keeps designing messages, templates and Canvases in Braze as it does today. TickX supplies the trigger and the booking details each message needs.
Do I need technical expertise to set up Braze triggers?
No. Triggers are configured in TickX through a guided setup built for experience providers, so your team can map booking events to Braze campaigns without writing code.
TickX triggers Braze campaigns from real bookings, so messages follow what customers actually do.
See how to trigger high-performing Braze campaigns from ticketing data
