Drive more ticket sales on Secutix with TickX’s advanced marketing tools

Secutix provides a powerful ticketing and engagement platform designed for sports organizations, live entertainment venues, and cultural institutions. They provides solutions that support ticket sales, marketing, and advanced business intelligence. TickX integrates seamlessly with Secutix through TickX IQ, transforming first-party ticketing data into actionable marketing insights. TickX also delivers campaign reporting, audience and data-driven marketing tools that help teams optimize marketing performance, lower customer acquisition costs, and improve return on ad spend.

Connect Secutix Ticketing Data to Your CRM Marketing, Email, SMS and Advertising Tools

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Designed to maximize marketing impact on Secutix

TickX suite of marketing and revenue technology products, can seamlessly integrate with the Secutix ticketing system and can then help marketing teams:
  • Recover lost revenue from abandoned carts
  • Track campaign performance and connect it to ticket sales
  • Build high-intent audiences based on attendee behaviour
  • Automate email and SMS communcation with easy to set up triggers
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Connect your Secutix ticketing data to your marketing stack

TickX can turns your booking data into measurable insights and marketing actions by connecting ticket purchases, sessions, and behaviour to your CRM, email, SMS, and advertising platforms.

Attribute ticket sales to paid marketing with conversion APIs

Connect ticket purchases, revenue, and order value from the Secutix ticketing system directly to your marketing channels. Understand which campaigns, channels, and traffic sources actually drive ticket sales so you can optimize spend based on real revenue performance.

Track ticket sales and revenue trends from one singular place

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Get a clear, revenue-focused view of ticket sales performance using live booking data to track orders, revenue, average order value, and conversion channels in a single dashboard built specifically for ticketing.

Use Secutix ticketing data to create smarter audience segments

Build high-intent audience segments based on  ticket purchases to power accurate retargeting and lookalike audiences across paid digital, email, and CRM channels.

See the full end-to-end ticket conversion funnel from Secutix

Understand where buyers drop off, how demand changes by channel, and how traffic mix affects conversion without wrestling with GA4.

Trigger email and SMS marketing using real-time ticketing data

Automatically send personalized messages based on browsing, checkout, purchase, and post-purchase activity, including cart abandonment.

Recover abandoned ticket sales with cart abandonment on Secutix

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Automatically trigger messages from browsing and checkout behaviour.
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Engage ticket buyers the moment they drop out of the booking flow.
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Send sequenced reminders and nudges without manual intervention.
Secutix + TICKX INTEGRATION FAQS

Answers to common questions about how TickX solutions work with Secutix 

No. TickX already works with Secutix. There is no separate integration project required from your team. You continue using Secutix as normal while TickX supports marketing workflows on top of your existing ticketing setup.

TickX captures first-party ticketing data during the purchase process using its built-in web analytics platform. That data can then be activated through TickX IQ to build high-intent audience segments, which can be synced to connected marketing platforms including HubSpot, Mailchimp, DotDigital, Salesforce, Meta, TikTok, Spotify, Google Ads, and more for smarter targeting and higher-performing campaigns.

Yes. TickX helps teams understand which channels and campaigns contribute to Secutix ticket purchases by connecting marketing performance to real booking data.

No. Secutix remains your ticketing system and source of truth for inventory, orders, and payments. TickX works alongside Secutix to support marketing performance without replacing your existing setup.

Yes. TickX supports abandoned cart recovery by responding to incomplete Secutix bookings with targeted follow-up, helping teams recover missed revenue without changing their ticketing flow.

TickX is designed for teams that want clearer campaign reporting, more efficient marketing, and data-driven insights while continuing to run ticketing through Secutix.

How teams get more from Secutix using TickX

Practical guides, case studies, and best practices for teams using Secutix with TickX to improve ticket sales and marketing performance.

Automate marketing workflows with Secutix using TickX

A practical guide to connecting booking and purchase data into your existing marketing stack to enable automated workflows without changing how you run campaigns.
Learn more

Use surveys and sign-up forms to drive ticket sales on Secutix

Discover how to use post-booking surveys and on-site sign-up forms to capture first-party data, improve targeting, and personalize marketing campaigns.
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Learn how to use Secutix ticketing data to build smarter audience segments

See how audience segmentation powered by ticketing data helps teams reach the right buyers, improve conversions, and sell more tickets.
Learn more

How to increase ticket sales and improve marketing efficiency on Secutix with TickX

Connecting TickX to your Secutix ticketing system enables you to capture first-party ticketing data and convert it into actionable marketing insights. Drive higher ticket sales and improve overall marketing performance with smart marketing tools.
  • Build high-intent audience segments from first-party Secutix purchase data
  • Improve marketing confidence by linking campaign performance to ticket sales
  • Track full-funnel performance from first click to completed purchase

See how TickX works with Secutix for your ticketing setup

Get a tailored walkthrough of how TickX works alongside Secutix for your events and marketing stack.

We’ll show you exactly how your booking flow, checkout, and marketing data would work together including branded purchase journeys, upsells, attribution, cart abandonment and more.